Book Your Grin & Glow Appointment in Rochester, NY

Confidence begins with your smile — let's make it radiant.

Experience fast, easy, and personalized teeth whitening at our 5-star Rochester studio. Every session includes a complimentary consultation, custom shade matching, gentle professional-grade gel, a comprehensive aftercare guide, and convenient mobile service options for your comfort.

🎁 New Client Gift: Free Aftercare Kit 🩵

To secure your session, a $50 booking credit is required at checkout.

This is applied to your total; the remaining balance is due at your appointment.

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Professional Whitening Tiers

Find Your Glow

30-Minute Express
Express Refresh

30-Min Glow

2-4 Shade Lift

90-Minute Ultimate
Recommended

90-Min Ultimate

8-12 Shade Lift

Mobile Teeth Whitening
Premium

Mobile Glow

Home Service

The Jewelry Collection

Tooth Gem Artistry

Single Gem
$65

Single Swarovski

Subtle Sparkle

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Butterfly Set
$150
Signature

Butterfly Set

Iconic Design

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Double Gems
$120

Double Glow

Symmetrical Art

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Custom Design
$260

Custom Curation

Bespoke Design

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Curated Experiences

Whitening & Gem Bundles

60-Min Whitening + 1 Gem
Save $5

60-Min Signature + 1 Gem

$240.00

60-Min Whitening + 2 Gems
Save $10

60-Min Signature + 2 Gems

$295.00

60-Min Whitening + Custom Gems
Best Value

60-Min Signature + Custom

$435.00

90-Min Whitening + 1 Gem
Save $10

90-Min Ultimate + 1 Gem

$340.00

*Returning Client Perk: Enjoy a loyalty discount when you book your maintenance session within 6 months of your last visit.

Social & Wedding Experiences

Group Appointments

60-Min Couples Experience
Save $40

60-Min Couple's Glow

$320.00 USD

Instead of $360

90-Min Couples Experience
Save $70

90-Min Couple's Glow

$490.00 USD

Instead of $560

Small Glow Group 3-4 People
Best Value

Small Glow Group (3-4)

From $390.00 USD

Special Group Rates

Medium Glow Group 5-7 People
Event Pricing

Medium Glow Group (5-7)

From $600.00 USD

Exclusive Party Rates

Exclusive Loyalty Rates

Whitening Maintenance

30 Minute Maintenance
Save $35

30-Min Top-Up

Returning Clients Only

$105.00 USD

60 Minute Maintenance
Save $45

60-Min Top-Up

Returning Clients Only

$135.00 USD

90 Minute Maintenance
Save $70

90-Min Top-Up

Returning Clients Only

$210.00 USD

Annual Smile Pass
Best Value

Annual Smile Pass

Year-Round Glow

$850.00 USD

*Rates valid for returning clients only. Maintenance sessions must be booked within 6 months of your last treatment to qualify for loyalty pricing.

The Studio Standard

Indulge in the
Grin & Glow Experience

Have a birthday or special day coming up? Let us know in advance! At Grin & Glow®, we love creating a spa-like experience that makes every visit feel special. To enhance your appointment, we treat clients to complimentary drinks and light refreshments.

Please arrive 10–15 minutes before your appointment to complete your consultation form and enjoy your welcome treats. We recommend planning ahead for traffic so you can arrive relaxed and ready to glow.

Complimentary Refreshments
Luxury Spa Atmosphere
Personalized Consultations
Grin and Glow Luxury Studio Refreshments
Guest Experiences

Client Reviews

Your Questions Answered

Everything to Know

How white will my teeth get? +

On average, clients lift between 4-20 shades in a single session. Results vary based on enamel porosity, age, and lifestyle habits. Some clients may require a second treatment to reach their absolute lightest natural shade.

Does the treatment cause sensitivity? +

We use a vegan, sensitivity-safe formula designed to minimize discomfort. Any sensitivity is typically transient, lasting only a few days post-treatment. We also offer desensitizers and gum barriers for added comfort during your session.

How long do whitening results last? +

Results can last several months to a year or more with proper care. For heavy smokers or coffee and tea drinkers, we recommend a maintenance session every 4-6 months to preserve your signature glow.

Is teeth whitening safe? +

Absolutely. When performed by our experienced technicians using high-quality products, teeth whitening is both safe and effective. Our custom-formulated products are designed to protect your enamel while providing maximum lift.

Can I whiten my teeth while pregnant? +

Yes, we perform whitening treatments for clients who are pregnant or breastfeeding. We recommend consulting with your healthcare provider beforehand to ensure the treatment aligns with your overall well-being.